Let us help you celebrate one of the most important days of your life. The creative and talented staff at Klein’s Floral will make sure that your Madison-based wedding is as special as you have always dreamed. No matter what the size of your wedding, we offer exceptional service to help you in selecting the flowers you will need on your special day. We will work within your budget and strive to assist you in all your wedding needs. We look forward to meeting with you and your fiancé! Don’t forget to schedule your consultation today!

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How much of your budget should you expect to pay for your flowers?-1

First, remember that everything is relative to the city where you will wed, to the season in which you will wed, to the length of your guest list, and so forth.

To give you an idea, we’ve collected the percentages for a 150-person guest list and a 10-member bridal party.
You’re likely to spend…

55 % on reception table centerpieces and other decor elements of the reception
14 % on the bridesmaid bouquets
12 % on ceremony decorations
7 % on the bridal bouquet
5 % on the boutonnieres
5 % on the corsages
1 % on the flower girl’s basket
1 % on your tossing bouquet

Tips & Suggestions

-2Bring along a photo (a press kit or pamphlet) of your ceremony and reception site when you visit us for your consultation.

Timing is everything, especially when it comes to buying red roses. Marrying around Valentine’s Day? Expect a significant increase in the price of a single stem.

Trust us: arrangements of cool contrasting colors (think mint green and cherry red) are definitely vivacious. But when picking a palette, make sure the flowers will suit your wedding style and colors. Bring a bridesmaid dress fabric swatch with you when you meet your floral designer so she has a good starting point.

Consider the season in which you are marrying when deciding on which flowers you want in your arrangements. Marrying in summer? Go for hardy flowers that won’t wilt, such as sunflowers, zinnias, dahlias, lilies, and hydrangeas. Avoid gardenias, lily of the valley, tulips, and wildflowers.

Remember: size matters! Be sure your bouquets aren’t too heavy or too hard to carry. Trust us: you won’t want that burden. And don’t choose the bridal and attendants’ bouquets without regard to style of dress or body shape. A delicate nosegay will get lost against an elaborate ruffled dress, for example, and a small bride will be overshadowed by a massive cascading arrangement.

Be sure your bouquet isn’t too fragrant — you don’t want to be sneezing down the aisle! Some of the most fragrant flowers include freesia, lilies, lilacs, tube roses, gardenias, and lilies of the valley. Go lightly on these blooms.

Don’t assume we will have access to your ceremony and reception site early on in the big day. Make necessary arrangements — get written permission and a key, if need be — to ensure that everything is coming up roses before you hit the aisle.

Be sure to coordinate the delivery time of your bouquets, corsages, and boutonnieres with your photographer’s arrival — you’ll want them to be worn or held in formal pictures.

Have your flowers delivered boxed with cellophane and well misted — that way they’ll look fresh through your ceremony and reception. Check out each bouquet and remove any damaged blossoms. And don’t leave them in the sun’s path — direct sunlight will speed up the wilting process.

If you’re keeping bouquets in vases of water to maintain freshness before the ceremony, don’t forget to dry the stems thoroughly before handing them out to the girls. You don’t want big water stains on the front of all the dresses moments before they take the aisle.

You don’t have to toss the actual bridal bouquet — many brides have us create a smaller tossing bouquet for the traditional ritual. It is an extra fee so be sure to pick a low-maintenance arrangement. There’s no need to break your budget on this bouquet.


How far in advance should I contact you when ordering wedding flowers?
Flowers are one of the most important aspects of your wedding day. They set the mood and tone for the event and will be remembered for years to come. We can accept only a set number of weddings on a given day, so it is important to contact us well in advance to begin planning. A good rule of thumb is to contact us at least three months in advance. However, if your wedding is going to be an exceptionally elaborate event, take place during peak wedding season or fall on a holiday, then six months to a year is not too soon to contact us. This will allow us to begin looking for any props or specialty items you might need. Wedding flowers can be highly specific and colors often have to be very precise, so we need advance notice to place flower orders.

Will you work within my budget?
Yes. Be honest about your budget on the initial consultation so we know what to recommend. By taking your budget into consideration from the very beginning of the planning process, we can give you the best advise on how to place the flowers for maximum effect and what types of flowers will be the best value to achieve your desired look.

What should I bring to the flower shop when I have my wedding consultation?
The more information you can provide the better we will be prepared to offer creative suggestions. We want to create a spectacular and memorable event for you. Anything you can bring will be beneficial. Pictures that depict what you have in mind are extremely helpful. Bring a photo of your dress and a sample of the fabric or lace if you have it, as well as swatches and photos of the bridesmaids’ dresses. Also think about what ‘style’ of wedding you want. If you are not sure, we can offer suggestions based on your wedding plans so far.

What can you do to help me stretch my ceremony and reception budget?
Besides suggesting specific types of flowers that will work within your budget, we can offer helpful suggestions as to what flowers might be used at both the ceremony and reception. A few examples: bridesmaids’ bouquets can become table decorations; the bride’s bouquet can become the head table arrangement; the pew markers can become festive bows on cars or doors; altar designs can flank the buffet or cake table, etc. There are many creative ways to make use of your budget and flowers wisely.



Dear Future Bride & Groom,

As you are busy preparing for one of the biggest days of your lives, I highly recommend taking a minute to consider using Klein’s Floral for your wedding flowers.

As you know, planning a wedding can be very hectic and stressful. I have to say that planning my wedding flowers was anything but that. I was very nervous that I had waited to long and that I didn’t have enough time to make sure that all my flowers were exactly what I wanted. Turns out that I didn’t even need to worry about that. Kathy at Klein’s did all the worrying for me. I was able to schedule an appointment to sit down and talk with her about my flowers one on one with no interruptions. Kathy was able to make suggestions and go through hundreds of pictures of flowers to help me choose the look I was going for while still staying within my budget.

The best part about my flowers, were the flowers that I got to carry. My bouquet was absolutely gorgeous. The flowers I chose were white Peonies, red Roses, Viburnum, and Ladies Mantle. It was exactly what I pictured myself holding for my wedding day. When people look at our wedding pictures one of the first things they comment on are the flowers.

My experience at Klein’s was nothing short of fantastic. Beautiful flowers, one on one attention, ideas and suggestions to fit your budget, is what your experience will include at Klein’s. Good luck and happy planning!

Stacy Taylor

Glossary of Terms


-4Cascade – A waterfall-like spill of blooms, often composed of ivy and long-stemmed flowers, that is wired to cascade gracefully over the bride’s hands.

Biedermeier – A tightly arranged nosegay consisting of concentric circles of various differently colored flowers. The blooms are wired into a holder, with one flower variety per ring.

Classic bouquet – A dense bunch of blooms that can be anchored in a bouquet holder, wired, or hand-tied.

Composite – A handmade creation in which different petals or buds are wired together on a single stem to create the illusion of a giant flower.

Crescent – Composed of one full flower and a flowering stem, often orchids, wired together to form a slender handle that can be held in one hand. Designed as either a full crescent — a half circle with a central flower and blossoms emanating from two sides — or a semi-crescent, which has only one trailing stem.

Nosegays – Small, round bouquets, approximately 16 to 18 inches in diameter, composed of densely packed round flowers, greenery, and occasionally herbs. Nosegays are wired or tied together.

Oasis – Special foam used in flower arrangements. Oasis fits in a bouquet holder and retains water like a sponge, hydrating flowers for extended time periods.

Pomander – A bloom-covered ball suspended from a ribbon. Ideal for child attendants.

Posies – Smaller than nosegays but similar in design, posies often include extras like ribbons or silk flowers. Perfect for little hands.

Presentation – Also known as the pageant bouquet, this is a bunch of long-stemmed flowers cradled in the bride’s arms.

Taped and wired – Arranging technique for bouquets, boutonnieres, headpieces, and wreaths. The head of a flower is cut from the stem and attached to a wire, which is then wrapped with floral tape. Taped and wired flowers are more easily maneuvered into shapes and styles.

Tossing – This copy of the bridal bouquet is used solely for the bouquet toss ritual.

Tussy mussy – From the Victorian era, a tussy mussy is a posy carried in a small, metallic, hand-held vase. Today, the term is often used in reference to the holder itself.


-5Boutonniere – A single bloom or bud (or several small buds) attached to the left lapel of the jacket. Boutonnieres can be worn by grooms, attendants, ushers, and the bride’s and groom’s fathers.

Candelabra – A floral centerpiece created at the base, neck, or top of a multi-armed candelabra. Such a centerpiece is usually touched with flowing greens or ribbons, depending on the wedding’s style.

Dais – The centerpiece at the head table (where bride and groom are seated), which drapes to the front of the table for visual effect.

Corsage – A single bloom (or small cluster of blooms) arranged against a lace or tulle doily and/or accented with ribbon. Corsages come in pin-on, wrist, and hand-held styles and are typically worn by mothers and grandmothers. Orchids and gardenias are popular choices.

Fish bowl – Low centerpiece style that consists of flowers clustered in a glass bowl.

Garden – Centerpiece featuring abstract wildflowers. The composition is airy and less full than other designs. Lisianthus, hollyhock, rambling roses, digitalis, and smilax are well suited to this arrangement style.

-6Garland – Elaborately woven rope or strand arrangement, typically used to adorn pews and doorways. A garland can also be paraded down the aisle by two or three little ones.

Huppah – A wedding canopy decorated with flowers that is an integral part of the traditional Jewish ceremony.

Ikebana – Japanese-style flower arrangements that are aesthetically in unison with space, size, earth, and air.

Topiary – Flowers or foliage trimmed into geometric shapes, often resembling miniature trees or animals.

Trellis – A woven wooden frame used as a screen or support for climbing plants and flowers.

Wreath – A ring of flowers or other decorative materials that can function as centerpiece, headpiece, or door hanger.